Our story with Lodes starts by the end of 2020, and in a very short time we’ve been able, thanks to the perfect collaboration with their staff, to produce a whole new series of printed tools, as well as many digitally produced images that shows the Lodes collection in specific environments. With the aim to continue repositioning the new brand, we discussed with the team to produce their very first catalogue: the feeling they wanted, the levels of informations, the user experience – also for a printed matter it is more current than ever – a first narration of the company. The result is a 400-pages volume with a strong identity and a perfect execution, printed by our partners in crime Nava Press in Milan. An essential iridescent hot foil on the cover creates an outstanding illusion of a light that comes from the book.
As part of a strategic vision led by General Manager Massimiliano Tosetto, Lodes has been heralding a new era of contemporary design celebrating the company’s manufacturing know-how and high-quality Made in Italy essence. Today, Lodes represents a three-generation evolution from pure passion to brilliant architectural solutions, creating light sources that fuse contemporary design and innovative technology with materials of the highest quality, scrupulously developed with the best processing techniques.
Visit the website lodes.com
Filed under: art direction, corporate design, image production